Friday, 11 August 2017

8 Best Online Shopping apps in Dubai

My previous article was written on the best apps available to make your Dubai visit memorable for visitors to Dubai. Now I come here with another amazing list of shopping applications to make shopping as much indelible. Even though Dubai is known as Shopper’s paradise with its large number of malls and stores, but battling its humid weather can be gruesome and anywhere in the world online shopping’s pleasure can be demeaned.
Here’s the list of some top popular shopping applications of Dubai available on Android as well as Ios.

Amazon

The application’s popularity cannot be refused anywhere in the world. The app has been the reason that Jeff Bezos became the richest man on the planet. Amazing offers, large variety of products, faster delivery options and amazing customer support has spurted the growth of Amazon from U.S. to the world.

Quickshop

Shopping for groceries is also equally important. But does anyone pay attention equally to an app? May be not. Also one can’t live without groceries. App signed up with the local stores to provide you groceries quick and fresh; get live updates and choose from multiple payment options. The app currently serves Dubai and plans to expand to Abu Dhabi too.

Souq

Underestimating the local boy would be absurd. UAE’s homegrown seller has a lot to offer. It offers products to the genre of daily, clothing, electronics goods, baby products, etc. The application has an easy and accessible interface. Faster check out options and integration with major banks of UAE to provide products on credit too. Started in 2005 the company is in competition with its parent organization, Amazon.

ShopShopMe

The Top application developers too understand that Dubai is a shopper’s destination. Perfectly catering to the needs of shopper is the motto of shopshopme. Making your experience a worthwhile the app brings you the best compared results of your search by compiling the search from hundreds of websites like Carrefour, Jadopado, etc. the filtering options of refining your search on the basis of price, material, brands and payments methods work to fulfill the customers’ expectations.

Namshi

The application offers “free next day delivery” in the entire UAE. This app providing for fashion requirements of men, women and kids is working to earn its own land among other contenders. Personalizing your offers requirements and discussing your choice with your friends and family facility is offered by the app.

Mumzworld

The app is all about mothers and mother think all about their babies. Products for mummies and babies requirements from birth to 12th of age are available on this site. Products from the local, regional and global sellers are available on the application to meet the needs. Bills worth 200 Dinar and above are delivered without any extra charges and delivered in the UAE within two to three business days.

Nearbuy

Great offers are available on the next door and if you don’t know of them they aren’t any worthy. This app brings you the latest notifications on the offers given by the malls and top brands around you. Events, sales and promotions are all covered to save your big bucks on shopping. 15 malls are currently associated with the application and the app developer is getting others on board.

Shedd

Wardrobe freaks you out? With the large chunk of unused and unworn clothes, accessories or shoes stashed in your wardrobe you are definitely screwed. Now getting rid of these unused items is easier with this app. Sheed helps you to sell your loved items with the snap of a picture. Private chats between traders, easy doorstep pickups and deliveries make experience livelier.
These apps are going to help you make your life easier especially in situations of shopping anxieties. Savings and offers are unlimited and priorities are yours.



Friday, 4 August 2017

WhatsApp Lags Behind Key Players in Messenger App Payment Domain

WhatsApp Messenger

This new ad on feature emerged not with much surprise. We stand to witness a time where roles and functions get juggled up. WhatsApp for business and WhatsApp digital payment services are few such examples we can cite here.
The World Wide Web is one big platform with myriad opportunities for the players to harness and optimize to their personal benefit. Mobile technology with its web space connectivity has come up as an extra topping for the key players, each fighting a cut throat battle to instantly grab on any rising occasion. Social media platform is one such lucrative topping drawing big companies to bank on the multiple options offered and to socialize with its huge consumer base, a new face of modern marketing. Online socialization is the ongoing trend. Users prefer to be more actively verbal in a social messenger app rather than indulging in any form of face-to-face conversation.
Recent times again witness a sudden change in the role of the many instant messenger applications. Facebook, Hike and Facebook owned WhatsApp are trying to render a more optimized role to the popular messenger platform extending it into messenger app payment domain and WhatsApp business solution.
However, the popular instant messenger is slightly diffident when it comes to new future updates and services. Though we have seen many new updates making their way into the messaging application pretty recently and it has already announced a possible plan to launch an extension catering to business firms sometime later this year. It somehow got left behind Facebook and Hike messenger in the e wallet messenger domain.
Allow me to brief you on the other key players that have successfully incorporated the messenger app payment option into their framework.
Let us begin our study with Hike messenger:
India centric mobile messaging service Hike took a major step to imitating the Chinese owned WeChat app introducing the messenger mobile payment service. Hike has struggled to withstand its grip over Indian market, continuously receiving threats from the ever popular WhatsApp instant messenger. This strategic move by Hike just proved that it has managed to beat the popular chat app in this sector. This step has kicked off with offering peer-to-peer and bank-to-bank payment options, the former being an in-app wallet and the latter emerged as a service backed by India’s government-supported UPI payment system. Another feature, ‘blue packet’ allows users to gift digital envelopes of cash for special occasions, like birthdays. Moreover, users have phone bills payment and recharge options, with Yes Bank stimulating such features.
Now let us have an understanding of Facebook’s new ad on payments within messenger feature.
The person-to-person messenger payment feature has first entered the market way back in the year of 2015, allowing users to pay either everyone in the group or individual members through a click on the payments icon (the dollar sign). User can also request payments from the group right within their chat, an easy method to raise funds supporting any cause.
Gradually Facebook has expanded its digital payment service to its other messaging application, WhatsApp.
So what does WhatsApp digital payment services actually do??
Indian market is the first choice for Facebook owned WhatsApp to bring forth the many new app features such as the much talked about extended feature catering to small scale business needs that is about to enter the market in the near future. The founding fathers are searching ways to contribute to the PM’s vision for digitalizing India. E messenger wallet is that measured step undertaken towards the shared vision.
Facilitating payments via the instant messenger is the primary objective for WhatsApp.
The chat messenger is in conversation with Indian banks that includes State Bank of India to allow bank-to-bank transfers via UPI (Unified Payments Interface). It has also initiated discussions with National payments Corporation of India (NCPI) as per Economic Times report.
Wrapping Up
No doubt WhatsApp got late to venture out into the e transaction domain compared to its rival Hike yet it is not lagging way behind. The measured step undertaken is likely to give cold shivers to the already popular indigenous e wallets like Paytm and Mobiwik and stand to challenge Hike messenger’s move as well. Considering the wide user base, it is highly unlikely the rivals can withstand the growing popularity of the messenger, if at all, WhatsApp payment service managed to get attuned with its many fan followers.
Probably such strategic steps may have given rise to rumors that Paytm, in turn, is developing ambitious plans to emerge as an amalgamation of messenger and e wallet application pretty soon.

We are yet to witness who will finally win the rat race in the near future???


Wednesday, 2 August 2017

Why Educational Apps are Goldmines for Developers and Students?


Learning can be fun and yes I mean it literally. Now, with the advent of Smartphone supported educational apps learning has become easier, accessible and interactive. Even the geeks are also going to have fun with phones. The app development market’s investments are expanding because of the huge revenue gains it offers as for iOS app developers.

Educational sector is itself a vast sea of opportunities. Applications development in education business has given birth to the term of e-learning or m-learning.
Developing educational apps has been the idea of origin of many startups as they provide services ranging from study materials, online lessons in form of videos, graphic oriented content, coaching centre’s integration and assignment helps.

Why to invest in Education Apps Development?
The sector is booming with analysts projecting the growth over 34%during 2014-19 with the penetration of online education in institutions. Phones are going to make the most of it since the current cell phone using population stands at 7 billion which is equal to one cell in each hand.
While the Smartphone holding youth (aged between 16 and 24) in U.K. figures at 85% which holds a great prosperity for the android educational apps developers. The U.S.A. accounts for the for the largest market share in the global education apps market. The region leans on online learning technology because of available infrastructure along with increasing adoption by North Americans and also the region is expected to surpass the US $7 billion mark in education through apps.

Successful App brings big bucks.
Age Of Learning, an educational startup, was given a berth among the billion $ valued club because of its highly-grossing popular app, ABCMouse. It became the top mobile app development company. The app raised $150 million and the startup valued a billion from Iconiq Capital, as per the information from TechCrunch. This clearly hints at the potential held by educational apps.

Apps edge over Institutes.
Educational apps have taken their grounds in a very small period and are here to last long. These apps offer the similar teaching experience as students may have at a coaching institute on the other hand the timings flexibility and home convenience offered by these are an edge over the institutes. Being not limited by time the child can enjoy studying to his mirth.

Apps working in education need to be well designed with constant updates to keep their users engaged. The short span of educational apps beginning has brought a lot of competition in the segment where established app developing firms are leading the market with a lot chances for startups to make a space of their own such as BYJU’s emergence. Where there’s a good idea, investors automatically follow.

Educational apps need not be just symbols.
An educational app need not always have calculus, science, history and all materialistic subjects. There are toddlers who are also in the fray to learn and compete very soon. There are developers too working in this field where they make interactive apps for kids which actually builds up the identification and relating knowledge in kids. Microsoft is one among the leading developers catering to all age groups. There are IOS App Developers too who are the beginners of app development

There are apps available against every student’s requirements and for each age group. Even though the market is flooded with educational apps there are apps which can be said as the best education app because the market has app meets the requirements of each student.


Tuesday, 11 July 2017

5 Startups Revolutionising the Tech Industry in 2017

Monetisation Models: Gain Big Bucks for Your Mobile App


You put your heart and soul into creating an app, to be part of the app store among the million others present. But, how do you make sure it reaches the target audience? What comes to the mind first is better user interface, simplicity et al but we all miss could be equally important – is your app cost-friendly?
Every business requires patience and above all strategies to drive your sales. At the end of the day that is the ultimate goal right? To get a good return on your investment.
2% of app developers claim about 54% of all app revenues. Now, if you aren’t part of this 2%, you need to seriously start considering where you’re going wrong and what needs to be the step ahead. If not, we can help you come up with one.
The first step in creating a profitable business out of your mobile app would be to determine which model suits you the best. Some app business models earn more money right off the bat at the expense of quickly acquiring tons of users, while others result in high downloads first and profits later. So what you pick depends on the requirements of your app.
  • In-app Advertising (Free with ads)
Apps annoy all of us but these apps are different. This model allows the user to download the app freely but gathers information about the people using the app along with a good user base so that this data can be sold to app publishers who then place specific ads in your app. So you see where these ads differ - it helps the developers make money apart from annoying you ofcourse ;)
Facebook leverages a vast amount of their data to sell highly targeted ads. And this monetization strategy has proven quite effective for Facebook.
  • Freemium
You start playing a game – your interest builds but at your highest peak you’re thrown in for a quick surprise. You’re asked to subscribe for all services rendered henceforth. This really pushes you off the edge, but that’s where this model really works. The premise of this model is that you attract people to your app and give them a rich preview of what your app can do (without giving them everything). The goal is to accumulate and engage app users until they are willing to pay for additional in-app tools.
Angry Birds could be the most apt example. Being one of the most addictive apps, some of its features are only available if you upgrade by paying a small fee.
  • Paid Apps
Apps make life simpler – agreed! But how do you know whether it will or it won’t unless you see for yourself. That’s the major disadvantage of this model – that the user cannot use your services until he pays for it. Therefore, it comes down to whether you are able to showcase your app to be something new and unique, one which is different from similar free apps available. The vital role here is played by the mobile marketing team which should be able to convince users to purchase the app instead of going for the free ones. Camscanner is one of the many paid apps out there.
  • In-App Purchases
Selling extra lives, money, tokens are all ways for apps to earn revenue. In a nutshell, this app monetization strategy involves selling physical or virtual goods within your app, and then retaining the profits. In-app purchases can include a wide variety of consumer goods such as clothes and accessories.
One of the best examples could be of MeetMe - People can download MeetMe for free and use it to browse profiles, chat with people, and connect with locals. However, you can also purchase credits to enhance your visibility and gain new ways to interact with people.
  • Paywalls (Subscriptions)
Similar to freemium, except the content here is gated. Service app focused model, Paywalls allow an app user to view a predetermined amount of content for free and then prompts them to sign up for a paid subscription to get more. This model allows brands to earn revenue on a recurring basis.
Lumosity could be another popular app with certain content free but rest available at a nominal cost. It consists of games claiming to improve memory, attention, flexibility, speed of processing, and problem solving.
  • Sponsorship
In this new-age, as we enter partnerships entail the most important part of a business model, and this is exactly what this model does. Sponsorship entails partnering with advertisers, who provide your users with rewards for completing certain in-app actions. In this model, brands and agencies pay to be part of an incentive system. Your app earns money by taking a share of the revenue from redeemed rewards.
One of the newest models to be in use, RunKeeper is already keeping up with the trend and uses incentivized advertising to motivate its users to track their running activity with their app to unlock exclusive rewards and promotions.
Conclusion

Its very important that your app reaches out to the targeted audience but whats equally important is that you earn revenue out of it. Money, afterall, can be a good incentive to work harder and for the better in the future. So, before you dive into this world think of how you can achieve the targets you set out with. What incentives, strategies and model would be right for you – because at the end it is your app which goes out onto the platform and its your decision whether it should be under the limelight or not.